Developers often chase big-name national tenants that can guarantee a quick return on investment. Camp North End is largely doing the opposite, and it's helping ensure that local ventures can thrive there.
Why it matters: In a climate where small businesses face rising costs and shrinking consumer spending, Camp North End's model offers a rare path to survival and success.
The concept, which is not new or unique to Camp, is called "percentage rent," explains Damon Hemmerdinger, lead developer and co-president of ATCO.